By Elitez Events · Singapore
Rallies™

Where brands, corporates, creators and the community rally together — built around Singapore's fastest-growing sport.

Become a Partner See Edition 1.0
Edition 1.0
ACUVUE × Rallies — Title Sponsor
Plaza Singapura — Official Venue
1–12 April 2026
Guest of Honour: Mayor Denise Phua
Why Pickleball, Why Now

The perfect
brand stage.

Pickleball uniquely bridges corporate and community — accessible, social, and highly photogenic. This is not just a sport. It's a media platform your brand sits at the centre of.

#1
Fastest-growing sport globally
WSJ, 2024
25–54
Prime working-age core demographic
85% of our players
60/40
Male / Female player split
Highly inclusive
SG
One of Asia's most active markets
Growing rapidly
What Rallies Is

Built to create
brand moments.

Rallies is a Singapore-based event platform that designs and runs premium pickleball competitions. We don't just organise events — we build brand-aligned experiences that put your message at the centre of the action.

Founded by
Eevann Seah & Andy Sma
Under
Elitez Group of Companies
Based in
Singapore · rallies.elitez.asia
01 Competition Design
Bespoke tournament formats matched to your brand narrative and audience.
02 Brand Integration
From naming rights to on-court branding — every touchpoint is yours.
03 Community Access
Direct reach into Singapore's most engaged pickleball player network.
A Different Kind of Sports Partnership

The Rallies Way.

The Old Way
✕
Organise an event, hope sponsors show up
✕
Fit brand into an existing format
✕
Generic exposure, low recall
✕
You adapt to the event
VS
The Rallies Way
✓
Brand brief comes first — we design the event around you
✓
Your messaging drives the format
✓
Deep engagement, high recall
✓
The event adapts to your brand
Proof It Works

ACUVUE × Rallies 1.0

Singapore's first in-mall pickleball competition. 12 days. Plaza Singapura Level 1 Atrium. Guest of Honour: Mayor Denise Phua.

Rallies 1.0 court at Plaza Singapura
Mayor Denise Phua at Rallies
Celebrity exhibition games at Rallies
5.2M+
Campaign Reach
Digital + on-ground + PR
278
Registered Players
40% female, 36 teams
344K+
Instagram Views
99.9% organic
350+
Peak Spectators
Grand Final crowd
310K+
KOL Reach
20 KOLs activated
+26
NPS Score
74% return intent
Player Testimonial · NPS 10
"Really great experience! First time playing in a mall and the atrium of spectators made it that much more exciting!"
— Kampong Kaki Participant, Edition 1.0
Aerial view of Rallies court at Plaza Singapura
Corporate category winners
Kampong Kaki category winners
Crowd at Rallies Grand Final
Teams at Rallies 1.0
Your Activation, Your Rules

What we build
for you.

01
On-Site Brand Takeover
Naming rights, court banners, branded zones, signage throughout venue — your brand lives everywhere.
02
Social & Content Engine
KOL activation, branded reels, live coverage and a post-event media report with full analytics.
03
Product Sampling & Trials
Direct product-to-hand distribution to every player and spectator. High recall, zero hard sell.
04
Data Capture & Lead Gen
Registration data, on-site interactions and engagement metrics — all structured for your CRM.
05
Corporate Team-Building
A dedicated corporate category lets your clients, partners or staff compete under your brand.
06
Regional Expansion
Take the format beyond Singapore — Malaysia, Thailand, Indonesia. One brief, multiple markets.
The Experience

What a Rallies event
delivers.

01 · In-Mall Venue
Premium visibility, natural spectator flow.
Atrium courts inside premier Singapore malls — massive footfall that your brand can't buy elsewhere.
02 · Competitive Format
A week-long media arc.
Group stage → knockouts → Grand Final. Your brand stays top-of-mind across multiple days of coverage.
03 · Dual Audience
Corporate meets community.
Both categories run simultaneously — speaking to MNC professionals and grassroots players in one event.
04 · Grand Final Energy
A headline moment built for content.
Full crowds, trophy ceremony, sponsor-branded podium and complete media coverage. This is the moment.
Think Bigger
One brief.
Four markets.
Your brand.

Rallies can replicate the activation model across Southeast Asia — giving you consistent brand presence with local flavour. We handle local logistics, venues and community activation in every market. You stay focused on the brand.

Singapore
Home Market
Active
Kuala Lumpur
Malaysia
Available
Bangkok
Thailand
Available
Jakarta
Indonesia
Available
Trusted by Brands That Mean Business
Our past partners.
Rallies past partners: ACUVUE, Plaza Singapura, H-TWO-O, Guzman y Gomez, Yeo's, Energizer, UCC, Snickers, Compressport, Selkirk and more
"We don't just organise events — we build brand-aligned experiences that put your message at the centre of the action."
Eevann Seah, Co-Founder · Rallies by Elitez Events
Title Sponsor Package
Let's build this
around your brand.
Custom packages from discovery to delivery. Priced per scope — let's start with your brief. Full naming rights, brand integration across all comms, KOL content, product sampling, corporate category, post-event analytics and regional expansion.
Start with a Brief